IntelliFabric
← Solutions/Retail & E-Commerce
INDUSTRY SOLUTION

Every channel. One truth. Real time.

You have more customer data than ever before. Your POS knows what sold. Your e-commerce platform knows who bought it. Your CRM knows who left. None of them talk to each other.

IntelliFabric unifies your POS, e-commerce, inventory, and CRM into one governed analytics layer — so buying, marketing, and finance make decisions from the same numbers.

Faster buying decisions
18%
Gross margin improvement
5 wks
Typical go-live
app.intellifabric.com / retail
● LIVE
IntelliFabric Retail & E-commerce Analytics Dashboard

What's breaking before IntelliFabric.

Every retail & e-commerceoperation we talk to faces the same six problems. If these sound familiar, you're not alone.

Channel revenue lives in five different systems

Online store, marketplace, wholesale, and retail POS each report separately. Building a unified view takes two analysts and half a day — before anyone can make a decision.

IntelliFabric unifies every channel into one governed data model — one revenue number, updated daily, that every team trusts.

Inventory decisions lag by weeks

Buying teams reorder based on last week's sell-through report. Fast movers stock out. Slow movers pile up. The miss is always visible in hindsight, never in time to act.

Sell-through data updates daily from your POS and e-commerce feeds. Fast movers and slow movers are visible in real time — not after the stockout.

High cart abandonment with no root cause

You know the rate. You don't know if it's price, shipping cost, checkout friction, or mobile UX — because that data is in the analytics tool, not the BI report.

Cart abandonment connects to session-level data — you see not just the rate, but which funnel stage and which device is driving the drop.

Margin erosion is invisible until close

Gross margin by SKU or category requires a finance analyst to extract and join product cost and sales data. By the time they deliver the answer, the promotion is already over.

Product cost and sales data are joined automatically. Margin by SKU or category is three clicks — not two analyst-days.

Customer segments aren't actioned fast enough

You know your top-decile customers drive 60% of revenue. But identifying who just crossed from active to at-risk takes a batch CRM export, not a live dashboard.

At-risk customer segments update daily from your CRM — so marketing can act before a customer churns, not after they've gone quiet.

Promotional ROI is measured after the fact

Sales events and discount campaigns are analyzed in the week after they end. You can't see in-flight lift or margin impact until it's too late to adjust.

Promotional lift and margin impact calculate from the first hour of a sale — you can adjust strategy before the promotion ends.

Every metric your team needs  pre-built.

These KPIs ship with IntelliFabric for Retail & E-Commerce. No custom build required — they arrive encoded with your data on day one.

Revenue
01
Revenue by Channel
Online, marketplace, POS, and wholesale — side by side, updated daily
02
Same-Store Sales Growth
Comp sales by location, period-over-period
03
Average Order Value
AOV trend by channel, promotion, and customer segment
04
Promotional Lift
Revenue and margin delta during vs baseline period
Margin & Cost
05
Gross Margin by Category
Revenue minus COGS, by product category and channel
06
Return Rate by SKU
Return percentage and reason code by product
Customer
07
Cart Abandonment Rate
Session-level drop-off with funnel stage breakdown
08
Customer Lifetime Value
Historical CLV by cohort and acquisition channel
09
New vs Returning Customer Mix
Acquisition and retention trends by channel
Inventory
10
Inventory Turnover
Days on hand and sell-through rate by SKU and location
11
Product Velocity
Units sold per day by SKU, ranked and trending
12
Out-of-Stock Rate
SKUs unavailable as a percentage of active catalog

Built for Retail & E-Commerce.
Not adapted from something else.

Generic BI tools can be configured for any industry. IntelliFabric ships with retail & e-commerce logic already encoded — data models, KPI definitions, and integration connectors specific to your operations.

Every channel unified on day one

Online, marketplace, POS, and wholesale in one governed data model. One revenue number that every team trusts — updated daily. No more "which number is right?" at the Monday meeting.

Margin at the SKU level, not just the category

Every product's landed cost and channel attribution is encoded from your ERP. Product-level margin is a dashboard tile, not a two-day analyst request.

Customer identity resolved across platforms

CRM, e-commerce, and POS connected to build a single customer record — so CLV, segment analysis, and churn risk are built on complete data, not partial exports.

Promotional analytics in real time

Lift, margin impact, and channel attribution are calculated from the first hour of a sale. You can adjust strategy before the promotion ends — not in the post-event review.

Connects to every system you already run.

No rip-and-replace. IntelliFabric ingests from your existing stack using pre-built connectors and Microsoft Fabric data pipelines.

E-Commerce
Shopify
MG
Magento / Adobe Commerce
WooCommerce
SF
Salesforce Commerce
POS & ERP
Square POS
ORC
Oracle Retail
SAP Retail
Customer & Marketing
SF
Salesforce CRM
Google Analytics
AWS
Amazon Seller Central

+ Any REST API, SFTP feed, or custom source — via Microsoft Fabric Data Factory connectors.

From kickoff to live in 4–6 weeks.

1
Week 1–2
Connect & Unify
  • E-commerce platform connectors configured
  • POS and ERP data ingested
  • CRM and marketing data connected
  • Unified customer + product data model built
2
Week 3
Model & Enrich
  • SKU taxonomy and category hierarchy mapped
  • Margin and cost logic encoded
  • Customer segment definitions built
  • Channel attribution rules configured
3
Week 4–5
Build Dashboards
  • Revenue intelligence dashboard live
  • Inventory velocity and out-of-stock tracking active
  • Customer lifetime value reporting deployed
  • Promotional analysis module configured
4
Week 6
Train & Hand Off
  • Buying team onboarding
  • Marketing analytics walkthrough
  • Finance margin reporting sign-off
  • Managed service begins

What clients actually achieve.

0×

Faster buying decisions

Teams act on same-day sell-through data instead of weekly exports

0%

Gross margin improvement

By identifying and exiting underperforming SKUs 10× faster

0 wks

Time to go live

Multi-channel data unified, modeled, and live in Power BI

The Fabric Lakehouse eliminated three separate reporting tools we were paying for. My team's first question used to be "which number is right?" Now the question is "what do we do about it?"

J
James Park
Head of Data, Daraz

See IntelliFabric for Retail & E-Commerce.

Book a 30-minute demo and we'll walk you through exactly how IntelliFabric would work with your data and systems.